Mar 14

Is JUUL Really the Rare Jewel of Vaping?

Last updated on March 12th, 2018

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Wired Magazine said the JUUL “Might just be the first great e-cig”. That’s a pretty impressive statement, so I ordered a JUUL starter kit for a test run to find out whether it was more than just another pretty vape pen. What I discovered was surprising.

What’s Best About the JUUL?

First – The JUUL  (pronounced “Jewel”) is truly unique from other ecigs. It is designed beautifully. Nothing compares to this ecig’s sleek, modern profile; so much more sophisticated than your average vaporizer – even the one I usually recommend – the low profile V2 ExSeries. JUUL happens to be much lighter and far less complicated.

Second – JUUL will satisfy your nicotine cravings. The throat hit is serious, as JUUL pods have a very high concentration of nicotine. At 5% that puts them well above the top level of 2.4% in most other ecigs. Many vapers just switching from tobacco cigarettes will appreciate that point.

The nicotine is also different from most e-cigarettes. Most e-liquids (and tobacco cigarettes) use “free-base nicotine”.

JUUL is different in that it uses nicotine salts. No, it’s not salty, it just means that their patented formula uses the same type of nicotine found in tobacco leaves, giving you a cigarette-like nicotine delivery.

Third – The JUUL is Light, Easy and Safe! What attracted me to the JUUL, beyond the elegant design is that it’s so portable, fitting easily into a pocket or purse. I love the way it feels in my hand. It’s also very easy to use and yes, it’s great for travel.



JUUL ecig flavor pod

JUUL ELiquid Pod

The e-liquid is contained in little color-coded pods that attach magnetically to the battery. Just pop on a pod and vape – no buttons or switches to mess with and it has a built-in temperature control system for safety. That means the temperature of the heating coil is controlled to give you the largest possible cloud of vapor, but none of the dangerous chemicals or compounds that come with overheating the e-liquid or the coil.

What About the Vape?

I had to take a full draw to get it started (which gave me quite a nic hit), but it was smooth vaping thereafter. I do wish you could choose your nicotine level, but JUUL doesn’t offer that option…at least not yet.

There are 5 flavors at the writing of this post; Virginia Tobacco, Cool Mint, Fruit Medley, Creme Brulee and Mango. Some are more true to taste than others, but the starter kit does offer a sample pack of 4 popular flavors. 

I will say, vapor production was surprisingly good for such a small device.

The battery life is excellent for a Lithium-ion battery this size. Your JUUL’s battery will last about a day depending on how you vape, but it’s very quick to charge in an hour or less. I love the magnetic USB charger.

 If you tap the battery, a small LED tells you if your battery is running down.

JUUL ecig indicator lights

How Long Do the PODs Last?

JUUL pods are petite so don’t expect them to hold out for more than a few days, depending on your usage. Also on the downside is that the replaceable flavor pods can be expensive, but you can save 15% with their convenient auto-ship program, and you get free shipping.

All-in-all I will say this is a terrific little ecig that’s hard to put down. That’s a lot coming from a seasoned vaper! I can agree with Wired and say that the JUUL is better than any cig-alike I’ve tried.

Wondering About Whether Recent News Stories About JUULING Causes Cancer in Young People? Read This.


  • Ultra-Modern, Compact Design with Safety Features
  • Very portable and practically hides in your hand
  • Serious nicotine content that’s more like smoking a cigarette
  • Very popular with women who want a lightweight, easy to use, elegant ecig.


  • Only One Level of Nicotine Offered
  • Only Five Basic Flavors (more expected in 2018)

Best E-Cigarette Guide Rating

JUUL vapor Best Ecig Guide

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